Art Direction \ Digital Design \ Web Design \ Squarespace Web Development \ E-mail Campaign Design
Embarr Institute was created to provide carefully curated etiquette and confidence training for both individuals and business clients.
The project focused on building a refined and cohesive brand presence across all digital touchpoints. A consistent visual language was developed to reflect elegance, clarity, and modern sophistication. The scope included art direction, imagery, Squarespace website design and development, eCommerce structure, and email campaign design.
Consistent structure across all product pages for clarity and ease of navigation.
Squarespace eCommerce adapted for courses and services, with a minimal, neutral design and clear information flow for a smooth and confident checkout experience.
A unified journal experience aligned with the brand identity. A flexible layout implemented to support editorial content while maintaining clarity and visual cohesion.
